Shunsaku Tamiya is president of Tamiya, the world's foremost model manufacturer.

Now in his late sixties, he started working in a world of models almost fifty years ago. He has set new standards of quality for plastic models and personally invented several entirely new genres.

Endlessly curious, full of boundless energy and a straight-speaker with a wonderfully down-to-earth sense of humor, the author completely capsizes the idea that a successful businessman has to be a bore: but then he is not a businessman, but a craftsman and artist.